Google Raises the Ax to the URL

As we've reported recently, Google is researching ways to make navigating the internet less URL-heavy.  Their reasoning for this is simple - URLs can be messy, confusing, and are easily abused by phishers who can hide their scheme within those characters.  Google does claim, however, that URLs are necessary and will stay - their goal is mainly to reduce the user's reliance on them.  Now, Google is putting their plans into motion.